Description In the outdoor industry, a history of adapting garments designed for males into female apparel has created a marketplace that does not consider the unique complexities and nuances of the female form; from anatomical and biomechanical, to physiological.
For many women, the gut is acutely sensitive. The stomach changes up to three dress sizes in a matter of hours yet female legwear tightens and hangs at the natural waist; the point of most bloat. This also cuts off lymphatic drainage and fluid flow, increasing water retention, puffiness in lower limbs, and chafe. The gut-brain axis causes physical discomfort to manifest into a lack of confidence, reducing the cognitive benefits found from getting outdoors.
Zonal Adapt technology explores the role of legwear if it was redesigned to actively support and adapt to common bodily fluctuations experienced by females during long, endurance activities. It avoids placing pressure on the gut zone, by activating alternate ‘safe’ zones to grip to across the lower body.
Innovation Zonal Adapt Technology reduces pressure felt on the gut during bloating, cramps and GI issues without compromising the grip and support of the garment. For many women, the stomach is sensitive. It can change by up to three dress sizes, yet female legwear tightens and hangs from the natural waist: the point of highest bloat. This cuts off lymphatic drainage, increasing puffiness and chafe. The gut-brain axis means physical discomfort can become mental discomfort. Zonal Adapt technology reduces pressure on the gut with strategically placed compression zones gripping the thighs and lower back. These zones anchor the garment to the body, creating a relief zone at the gut. A wrap-front waistband maps the abdominal muscles to mirror natural movement. An inner pocket hugs the point of bloat, soothing without restriction. By activating thigh muscles and avoiding restricting the waist, Zonal Adapt reduces lower limb volume during endurance activities, promoting lymphatic drainage. The lower back boning panel is inspired by a corset, aiming to relieve discomfort often felt by women in the lumbar region. Zonal Adapt was developed with Newcastle University biomechanics lab, and over 100 women.
Product Detail ZONAL ADAPT TECHNOLOGY: COMPRESSION ZONES
CREATED WITH BONDING USING BEMIS PERFORATED GLUE
WAISTBAND COMPRESSION :
- THROUGH BACK WAISTBAND WRAPPING AROUND THE SIDES ON THE FRONT WRAP-OVER PANELS
- NO COMPRESSION ON INNER FRONT WAIST PANEL - BEMIS PU FOAM BONING ENCAPSULATED IN BONDED BACK WAISTBAND PANEL. KEY AREA CREATING AN ‘ANCHORING’ ZONE TO HOLD THE WAISTBAND IN PLACE WHILE SUPPORTING THE FULL RELIEF ZONE OF THE FRONT GUT
ALSO OFFERS AN ELEMENT OF LUMBAR SUPPORT
SIDE THIGH COMPRESSION
ZONAL ADAPT TECHNOLOGY: FABRIC
ZONAL ADAPT HARNESSES THE UNIQUE STRETCH-RESPOND PROPERTIES OF LYCRA ADAPTIV FABRIC TO SUPPORT A GREATER RANGE OF SHAPES AND SIZES.
Specification The initial launch of Zonal Adapt technology will be realised in the Farren legging (full technology) and Farren trouser (diluted technology), across two colourways (Jet Black and Light Terrain). These will range from a size 8-20.
