Isa Svärd is an Art Director with a background in graphic design and a lifelong passion for visual storytelling. Her journey began with an early love for photography, which evolved into a broader interest in all forms of visual narrative. This passion led her to spend seven years working in advertising agencies across Stockholm, where she honed her skills in creating compelling advertising campaigns and shaping brand identities.
In 2018, Isa found the perfect intersection of her career path and her love for the outdoors when she joined the brand team at POC, a renowned Swedish protection brand. Here, she has been able to organically deepen her expertise in art direction and brand strategy, always with the authentic story in mind.
Starting out her career as a graphic designer, she takes pride in attention to detail and craftsmanship, as well as in creating strong branding through communication.
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